Senior Product Designer
This revolutionary Cryptocurrency startup is in quest to provide high-quality fin-tech services for decentralised finance adepts. An innovative, elegant design system was created, which communicates the security and high quality that distinguishes their service.
Designing the perfect product is not an easy task. We had to find a balance between simplicity and complexity. We sought to create a powerful and modern interface that would be versatile enough to accommodate all of the users we expected to come across.
Users and audience
The cryptocurrency enthusiasts of any age are target group of this cryptocurrency platform. Users seeking reliable and user-friendly service to grow their income using crypto technologies.
No experience is needed to start earning from the investment as soon as user sign up. User is able to set his own goals, invest, exchange and withdraw anytime. All transactions are 100% secure and anonymous.
Scope and Constraints
UX Research, Design Thinking, Agile, Hi-Fi Prototype, Wireframes, Usability Testing, Product Management.
Team’s approach for this project:
An Agile UX, Lean-Start Up, Design Thinking coined by Dave Landis.
The design process started by researching, facilitating the design workshops, and creating mood boards and sketches.
During the design phase, we have tested the concept and site interactions with five people who are representatives of our target audience.
The input of essential decisions has been collected.
After sketches and wireframes approval, I made the final high-definition designs in Figma and handoff them to developers.
The high-definition prototype was created and maintained during the development of the product.
Our team created a beautiful user experience for this company to help their clients to use their interface.
The new design made it easier for the company to build recognition and credibility. Still, it also helped them attract more customers and clients.